You can pour your heart into flipping a beautiful piece of furniture — but if no one sees it on Facebook Marketplace, it won’t sell. Nothing is more discouraging than hearing crickets after hitting “publish” on your listing.
The truth? Marketplace is a numbers game. The more people who see your piece, the faster it will sell — and the more likely you’ll get the price you’re asking.
In this post, I’ll share a few of my best Marketplace listing tips to help you:
- Get more views
- Attract serious buyers
- Sell faster and for top dollar
These are the exact strategies I use for my own pieces. Let’s dive in!
Why Marketplace Success is a Numbers Game
Facebook Marketplace runs on exposure. Your job as a seller is to make sure your listing gets in front of as many eyeballs as possible. More exposure = more chances for the right buyer to see it.
This isn’t about luck or guarantees — it’s about increasing your odds by creating listings that stand out and using strategies that give you more visibility.
How to Take Photos That Sell
Photos are the first thing buyers see, and they make or break your listing. A blurry garage shot won’t do your piece justice — even if it’s stunning in person.
Here’s how to make your photos pop:
- Shoot in natural light.
- Stage your piece with simple props.
- Take multiple angles.
- Narrow it down to 4–8 of your very best shots.
Good photos stop the scroll, and that’s the first step toward a sale.
What to Write in Your Listing
Your description matters more than you think. Instead of posting “Painted dresser. $200,” write as if you’re talking to a friend.
Example:
“This elegant vintage dresser, freshly redesigned in soft white, is ready to bring charm and storage to your bedroom. With six roomy drawers and carved details, it’s both functional and stylish.”
A few extra tips:
- Use short paragraphs.
- Highlight what buyers care about.
- Leave out technical details about paint or process.
Your words should paint a picture of the piece in the buyer’s home.
Pricing Your Furniture With Confidence
Pricing is tricky for beginners, but here’s a simple rule: always start high.
You can always lower your price later, but you can’t raise it once buyers have seen it. Remember, you’re not just selling furniture — you’re selling a unique, one-of-a-kind piece that adds beauty and function to a home.
Don’t shortchange yourself. Price with confidence!
Boosting Exposure with the Algorithm
Facebook decides who sees your listing — and the more active you are, the more visibility you get.
Here are a few tricks I use:
- Share your listing to your business page and your personal profile.
- If it hasn’t sold after a week or two, delete and relist it to refresh.
- Adjusting the price? Always delete and relist, never edit.
- Sell smaller items too — Marketplace rewards “power sellers” who are active and consistent.
This is how you play the numbers game: more activity = more visibility = more sales.
Want the Full Step-by-Step System?
These tips will get you started, but they’re just part of the process. To help you with everything from prepping your piece to communicating with buyers at pick-up, I’ve created a free Facebook Marketplace Marketing Checklist.
It’s the exact system I use for every listing, and it will help you list faster, look more professional, and sell smarter.
Grab your free copy here: ValFrania.com/marketingchecklist
Conclusion
Selling furniture on Facebook Marketplace doesn’t have to be frustrating. With the right photos, words, pricing, and exposure strategies, you can sell faster and for top price.
Remember — it’s all about getting enough views. Play the numbers game well, and the buyers will come. Listen to Episode #5 on Flipping Furniture for Profit Podcast if you'd like to hear more about this in detail. Be sure to subscribe so you don't miss any future episodes!
We do what we can by creating quality works of art that are functional and will last. Then we offer it to the world at a fair price that matches the value of the piece. We do what we can and leave the rest to God because He is our refuge and strength. In trying times, we can look to Him.
"God is our refuge and strength, a very present help in trouble. Therefore will not we fear, though the earth be removed, and though the mountains be carried into the midst of the sea; Though the waters thereof roar and be troubled, though the mountains shake with the swelling thereof. Selah." (Many commentators think that Selah meant 'to pause' or 'to reflect'. Do you pause and reflect on the fact that God is our refuge — He is always beside us, cheering us on, helping us succeed, in person AND business life, during good times and bad.)
Do let me know if you have questions.
Blessings,
